Brand A


Resume

Amy M. Litt

amylitt@gmail.com

Education

Bachelor of Arts, Sarah Lawrence College 2001-2005

3.65 GPA, Concentration in Identity-based Political Movements

Employment

Count Me In (CMI) Manager, New Media and Communications Jan 2007 – present

  • Developed brand experience for educational, interactive online business growth platform supporting women entrepreneurs in CMI’s 2009 campaign, the Make Mine a Million $ Business RACE

  • Spearheaded CMI’s production and distribution of educational and promotional video for TV, web, and mobile platforms

  • Directed and edited “Get Inspired” blog, syndicated at ReadersDigest.com, Huffington Post, Resource Nation and others

  • Selected and managed vendors providing market research, creative content and public relations support

  • Wrote actionable content promoting community participation in events and campaigns

Accomplishments

  • Executed social media campaigns to cultivate membership and active engagement among an online community of 65,000 entrepreneurs during transition from free to paid membership, increasing site hits 15% since December 2008
  • Won national media coverage, including The Today Show, MSNBC’s Your Business, The Wall Street Journal, The New York Times, The Huffington Post and CNN; represented Count Me In in interviews on New York 1, print and radio outlets

  • Led partnerships with national media and not-for-profits, including Reader’s Digest, Good Morning America, Hyperion and SCORE, to expand CMI’s reach to over 4 million readers through shared content and development of a widgets and an iPhone app

Office of Speaker of the New York City Council Christine C. Quinn Legislative Aide Mar – Nov 2006

  • Represented the Speaker in all matters relating to Community District 4; developed goals, strategies and timelines for partnerships with government agencies, elected officials, advocacy groups and constituents

  • Reported on the Speaker’s work to monthly public Community Board meetings; acted as the Speaker’s proxy at the NYPD Community Council and District Service Cabinet meetings

  • District Office point person for the 2006 NYC Nightlife Safety Summit at John Jay College; contributed to policy and PR strategy and coordinated logistics for the Summit

  • Prepared briefs, remarks, VIP invitee lists and to-the-minute scheduling for the Speaker’s attendance at events

  • Executed targeted mass mailings; drafted letters and coordinated resources with City Hall correspondence office

  • Recruited, trained and supervised interns

Westcom Corporation Receptionist Jun 2005 – Mar 2006

  • Acted as the “face” and “voice” of the central office of an international telecommunication company

  • Coordinated maintenance, catering, package, office supply delivery and on-site conference facility

Empire State Pride Agenda Community Outreach and Programming Coordinator Jan – Sept 2004

  • Assumed progressively increasing levels of responsibility for community organizing and outreach activities, moving from intern into a paid position

  • Represented the Pride Agenda at round-table strategy meetings with NYC health and civil rights groups to coordinate delegations for the March for Women’s Lives

  • Coordinated scheduling, transportation, volunteers and publications for 10 Pride events in 3 months

  • Increased member involvement by writing and disseminating Action Alert emails

Skills and Additional Work

  • Windows OS, Basecamp, Sharepoint, Microsoft Office Suite, Adobe PageMaker, Adobe InDesign, Adobe Photoshop

  • Content Management Systems: WordPress, Kickapps, Drupal
  • Public speaking